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In 1997, Pure Blue Japan was founded by Ken-ichi Iwaya who had a profound love for natural indigo and the way it ages over time. PBJ are on a continuous mission to challenge the new expression of indigo by utilizing the delicate and outstanding technology of Japanese craftsmanship for all processes, including dyeing, weaving, sewing and distressing.

All of Pure Blue Japan's products are proudly made in Japan

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